Fashion

"No heathen god or goddess has ever had more zealous devotees than fashion, or more absurd and humiliating rituals, or more mortifying and cruel penances. Her laws, like those of the Medes and Persians, must be implicitly obeyed. But, unlike them, they change as certainly as the moon. The are rarely founded in reason, usually violate common sense and decency and uniformly common comfort."
~ The Royal Path of Life